Importados de Pesquisa de Marketing

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All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why A

All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why A

The Illusion of Choice: 16 1/2 Psychological Biases That Influence What We Buy

The Illusion of Choice: 16 1/2 Psychological Biases That Influence What We Buy

Assemblage: The Art and Science of Brand Transformation

Nation of Rebels: Why Counterculture Became Consumer Culture

Nation of Rebels: Why Counterculture Became Consumer Culture

Next Generation Customer Experience: How Companies Like ServiceNow, Netflix and Intuit are Creating

Next Generation Customer Experience: How Companies Like ServiceNow, Netflix and Intuit are Creating

Find Your Market: Discover and Win Your Product's Best Market Opportunity

Find Your Market: Discover and Win Your Product's Best Market Opportunity

Research Methods in Luxury Management

Research Methods in Luxury Management

Marketing to Gen Z: The Rules for Reaching This Vast--and Very Different--Generation of Influencers

Marketing to Gen Z: The Rules for Reaching This Vast--and Very Different--Generation of Influencers

How Music Grows Brands: The Field Guide

How Music Grows Brands: The Field Guide

Emotional Branding: The New Paradigm for Connecting Brands to People

Emotional Branding: The New Paradigm for Connecting Brands to People

Brandlife: Cafes and Coffee Shops: Integrated brand systems in graphics and space

Hello, My Name Is Awesome: How to Create Brand Names That Stick

Resources in Our Day-To-Day Life: 3

Resources in Our Day-To-Day Life: 3

Wired to Care: How Companies Prosper When They Create Widespread Empathy

Wired to Care: How Companies Prosper When They Create Widespread Empathy

Netnography: The Essential Guide to Qualitative Social Media Research

Netnography: The Essential Guide to Qualitative Social Media Research

Consumer Behavior

Consumer Behavior

Recent Advances in Modeling and Forecasting Kaiyu: Tools for Predicting and Verifying the Effects of

Recent Advances in Modeling and Forecasting Kaiyu: Tools for Predicting and Verifying the Effects of

InstaBrain: The New Rules for Marketing to Generation Z

InstaBrain: The New Rules for Marketing to Generation Z

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